#watch
foreign
content

Foreign content is on the rise with so many more stories being able to be told and shared through several streaming services and getting the high praises at award shows and other honors. Netflix’ has a wide variety of foreign language films and television shows that allow for the stories to be shared with those who may not know about such amazing stories. It is important to connect with the languages within these films as well as connecting to the emotion of storytelling. Language doesn’t have to be a barrier to enjoy stories, so subtitles and dubbing allow for others to connect and enjoy.

 The rips and tears seen across the campaign represent the effort of breaking away the barrier of language little by little. By tearing back the close minded thoughts and boxing oneself into just one language full of films, it allows for a new perspective to be showcased to those in the UK who did not wish to view foreign content before.

deliverables

Poster + Billboard

Netflix Banner

Social Media Post

programs used

Procreate

Adobe Photoshop

Adobe Indesign

Advertisement for a Netflix show with quote in French and English about being genetically designed to love, located near a staircase in a subway station.
A subway station poster with a quote in French and English about being genetically designed to love, but not knowing the person. The background has a black silhouette of a face with a red and black abstract design. The poster is framed and attached to a tiled wall.
A digital billboard on a city sidewalk displaying a quote in French, with an English translation below. The quote says, "I may be genetically designed to love you, but, in fact, I don't know you." The background features a grayscale portrait, and the billboard is next to glass-walled bus stop shelter. Trees line the street, which has parked cars and buildings.
Billboard advertisement for a Netflix series featuring a person lying down with their mouth open, with text in French and English expressing a provocative quote about genetics and love, with a red and black color scheme.
A MacBook laptop displaying the Netflix homepage with a promotional banner for the documentary film 'Oxygen,' showing a person lying down with their mouth open and text that reads Prepare for a chilling story

process

Take a look at all the beginning stages of this project and see how it became what it is today.